Does Cold Calling Even Work Anymore? The Answer May Surprise You
Success
JULY 15, 2024
Originally written for in-person sales calls, the advent of the telephone made it possible for cold calls to take place over the phone. The term “cold calling” was coined because the phone call was unsolicited, or “cold.” Reaching prospects today “Years ago, prospects would regularly pick up the phone in their offices,” says Venetz.
Let's personalize your content