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Companies need to understand if they are CMRAs in order to avoid violations During a session on compliance, Carl Swanson, Postal Inspector/Program Manager for the USPS said that $6-9 billion in fraud was due to Commercial Mail Receiving Agencies (CMRAs) during the pandemic.
In turn, that requires first and foremost a real USP that makes them stand out. I would add another point though and that is, small businesses need a marketing plan that allows them to sustain themselves as they grow. We have discovered at SuccessBug that a lack of funds is usually a symptom for a more underlying problem.
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