What Leslie Jordan’s Legacy Can Teach Us About Pivoting to a Third Act
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OCTOBER 28, 2022
In 1979, married lawyers Tim and Nina Zagatwho who dined out as a hobby, decided to poll their friends on restaurant recommendations rather than rely on just a few opinions from critics. In 1983, the Zagats produced 10,000 copies of their self-published survey and distributed them to bookstores. The lesson here?
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