Does Cold Calling Even Work Anymore? The Answer May Surprise You
Success
JULY 15, 2024
Originally written for in-person sales calls, the advent of the telephone made it possible for cold calls to take place over the phone. The term “cold calling” was coined because the phone call was unsolicited, or “cold.” They include cold calling, direct mail, LinkedIn, SEO, referrals, social media and advertising.”
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