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How Home Businesses Can Keep Up with Digital Trends and Tools

Tips From T. Marie

In today’s fast-changing business world, it’s really important for small and home-based businesses to keep up with digital trends. Pay attention to new social media platforms, new technologies and emerging apps and services. AI-Powered Personalization : Implement AI-driven personalization on your website and emails.

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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

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You can automate your calendar, your social media posts and your SEO strategy. Search engines make recommendations to us based on algorithms that judge the credibility of sites on the web, and the social media pages know exactly what you are most likely to buy next and show you ads for it.

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Hanging in the Tech-Life Balance: Expert Tips for Digital Well-being

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Relaxing with some Netflix in the evening is fine, but staying up binge-watching all night and sacrificing a good night’s sleep isn’t. Bendz’s book focuses on five key areas in which technology can negatively impact us: physical health, mental health, family, social life and productivity.

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7 Must-Have Tech Tools for Every Small Business Startup

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Some, like Zoom Workplace and Microsoft Teams , even include built-in video chatting and internet phone services, helping to improve productivity and speed up communication in those moments where it’s easier and more efficient to hop on a quick call. Create a social media presence and newsletters It’s not all internal.

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How to Use ChatGPT: Working With Generative AI

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Generating content: Create outlines or drafts of articles, blogs, essays, social media posts plus other content marketing and personal branding materials. How to use ChatGPT Signing up for ChatGPT is simpler to set up than a social media account and easier to use than a search engine.

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Demystifying Tech Stacks for Small Businesses: Empowering Your Work-Life Balance

Tips From T. Marie

Marketing Automation: Tools like email marketing software, social media management, and CRM systems are essential for engaging with your audience and customers. Use tools like Google Analytics to gain insights into your website’s traffic and audience behavior. Marketing Automation: Email marketing with Mailchimp.

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Don’t Let Digital Marketers Tell You that You Can’t Measure ROI

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Email open rates. You can certainly look at social media analytics and web traffic results, but what should you actually expect from your marketing efforts? So you measure how much you spent on a campaign and how many people clicked through and signed up and how many converted.” Marketing is a long game with many touches.

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