Marketing Copywriting Clichés to Avoid to Make Your Brand Stand Out
Success
AUGUST 18, 2024
I first learned how to write for consumers instead of thesis committees (too long; didn’t read). I began coaching my intern to do just that. An article published by marketing training company MarketingProfs argues that “clichés are grammatical abuse of the worst kind because they’re worthless. Worthless in advertising.
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