TikTok Is Here to Stay—Is Your Brand Ready?
Success
JUNE 8, 2022
Now, the platform is a resource for life advice and how-to content. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. This data is especially important when considering that 74% of all consumers rely on social media for purchasing decisions, and nearly half use the platforms to discover new brands.
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