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Be sure to bring businesscards and have a brief, clear elevator explanation you can give of your services. Offer Free Trials or Samples Often a good way to entice potential clients is by offering free trials or samples of your services. Think of how often you read the reviews on Amazon before you purchase something.
Listen to the sounds of the city as it wakes up and gets busy. Be sure to go to the exhibit hall and collect a lot of brochures, businesscards and free samples from every booth. Then donate your purchases to a homeless shelter. Attend the next large convention that comes to town.
My blog is my proof of purchase. As of now, my website is more like a businesscard – something I can point prospective clients towards after I’ve already made initial contact. That salary came from advertising purchased by business to air on my station. So you have to give out samples.
Interviews for new employees should be no longer than 20 minutes and some sample interview questions such as asking a candidate to describe a typical day at his/her last job, or describe when you went out of your way for a client can help to increase the 51% chance of choosing an outstanding employee.
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