Benchmarking Customer Expectations - What’s the Right Yardstick?
Small Business CEO
JANUARY 25, 2010
When you pay your doctor bill, do you compare that process against other doctors, or do you think about being able to pay your credit card bill online? They will order more, and will continue to do business with you as they learn to rely on you as a data source. Make budgeting easier. Think about it. Then think big.
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