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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. Nearly half of consumers use social media to discover new brands.

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12 Last-Minute Gift Ideas For Digital Nomads

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Digital subscriptions for learning, social media management, taxes and more are perfect choices for last-minute gifts. . Small, portable gifts like a travel adaptor or chic and practical laptop stand make great tangible presents for any occasion. . Social media management solution .

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How to Promote Your Business as a Freelancer

Success

In the age of specialization, Gregory says that clients want writers (and other contract workers) who have experience in their topic, especially agencies. The trick is presenting yourself as a specialist to a potential client by sharing specific work samples and discussing that experience. Be mindful to create a work-life balance.

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The Business Case for Niche Coworking Spaces

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For a marketing agency, a photography studio or video editing suite could be game-changers. Encourage members to share their expertise through presentations or roundtable discussions. Use email newsletters, social media, or even a dedicated community platform to share news, events , and member spotlights.

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How To Hire And Manage Freelancers, According To Experts

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The co-founder and CEO of SparkToro , who previously co-founded Moz, gives consultants an edge over agencies and full-time employees in a recent blog post. The company hired four agencies and five consultants in its first two years. Of course, managing a freelancer is not the same as managing a full-time employee or agency.

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Why Human Connections Are A Business Advantage In A Remote World

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Research from Forbes finds that 72% of workers state how working remotely restricts their ability to socialize, and 33% expressed feelings of loneliness, signifying the lack of human connection that commonly results from remote work. This churn is costly. These are shared with the team on our staff call in a PowerPoint presentation.

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Customizing Coworking Spaces for Niche Markets: Smart Strategy Or Risky Move?

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They’re the ones that sparkle with uniqueness like tech startups challenging the status quo, creative agencies conjuring magic, health and wellness services nurturing vitality, and sustainable businesses paving the way for a better world. Among this wide variety are niche industries. What sets these businesses apart?