Apple’s Customer Loyalty Continues to Thrive Despite Sluggish Demand for iPhone 16
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SEPTEMBER 24, 2024
13, TF International Securities analyst and longtime Apple reporter Ming-Chi Kuo disclosed in a blog post a weaker-than-expected demand for the new iPhones, particularly the iPhone Pro models. NPS is a good metric for customer loyalty, as it indicates how many people are satisfied with a brand and how likely they are to promote it.
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