Peter Shankman, the original creator of “Help a Reporter Out” is on a mission to restore truth in media
Success
JULY 30, 2024
Here’s what he’s learned along the way. In 2015, one business owner called it “your PR agency’s worst nightmare.” He dismissed them until he learned that HARO was moving to a model in which users would have to sign in multiple times per day to access connections. “I “It built me one hell of a Rolodex,” he says.
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